Head Home Content Strategy, Portfolio & Partnership

Main Responsibilities:
1. Content Strategy & Execution: Lead the development and execution of high-impact content strategies that clearly communicate FTTH value propositions and drive customer acquisition, engagement, and retention across digital channels.
2. Growth & Performance: Management Design and optimize data-driven growth initiatives across the customer funnel, leveraging analytics to improve conversion, reduce CAC, and maximize ROI.
3. Strategic Partnerships: Identify, develop, and manage strategic partnerships and co-marketing initiatives that expand FTTH reach, enhance customer value, and accelerate subscriber growth.
4. Planning & Reporting: Develop integrated content, growth, and partnership roadmaps, and provide performance insights and recommendations to the Chief Business Officer.
5. Market Insights & Innovation: Monitor market trends, customer behavior, and competitor activity to continuously refine strategies and identify new growth opportunities. and service excellence.